“As we struggled to market our service and technology, SML Consulting identified a new business line for us that greatly enhanced the value of our offering. ‘The Greenfoot Initiative’ helped us open doors where we had been shut out in the past.”
Matthew LaMereFounder and President
Bigfoot Technologies
Strategic Marketing
Delivers results-oriented, industry marketing strategiesfor innovative products and services.
Industry Relationships & Association Networking:
Our government relations work has helped establish strong relationships with principals and key associations for utilities, renewable energy providers and technology companies.
Our network will help you:
- Develop relationships;
- Form partnerships (and, if necessary, coalitions of like minded industry organizations); and
- Create mutually beneficial business opportunities.
Effective Promotional Materials and Media Exposure -
You will benefit from a known name in the industry who will:
- Prepare promotional materials that are clear, concise, relevant and specifically tailored to your target market;
- Identify media outlets, industry publications, association conferences, and exhibit/sponsorship/speaking opportunities to maximize your visibility; and
- Act as a personal marketing liaison to help promote your products and services while being a force multiplier to drive sales.
Private Equity Investment:
- Prepare investment materials that are clear, concise, relevant and specifically tailored to your target audience;
- Identify and introduce your company to potential partners (including mergers & acquisitions), investors and other funding sources; and
- Advise you on presentation strategies to highlight the key points that resonate most with potential partners and investors.